Since the advent of the internet to the public?in the early 90?s, it has grown exponentially
and is now a ?can?t do without? tool for not only businesses, ?but for everyday people who want to go online and find out more information about something they have interest in or a ?how to?.. or information on a new product, service; and the list goes on and on.
In the days of old, people relied on other forms of information to gain knowledge about something (such as the library, books, articles, newspapers, radio, etc, but today, ?it literally takes seconds to get the information you?re looking for by typing in the search keywords into a search engine like Google, Yahoo, or Bing.
Businesses and marketers know the tremendous opportunity the internet plays in today?s global environment and it?s said ? ?if you?re not online, you?ll be in the breadline..?
The Internet is a CRITICAL tool for those who want to reach more customers (highly targeted customers); build credibility; build a brand and a following; automate their sales process, and of course?.
?.the SKY IS THE LIMIT?when it comes to income and growth because the Internet is a world-wide audience and the Internet connects us all.
So how do you build a list of highly targeted customers for your business? How do you gain the confidence from those customers; build your brand, grow your business literally on autopilot?
Keep reading to find out?
List-building is the key to your business because all businesses need customers to connect with and sell their products and services to. ?The methods used are either free methods or paid methods.
Which methods are best?
The answer is both.
Deciding on which methods to use will be up to to you and how you want to run your business. ?Businesses and marketers are successful using both methods and some?just use solely free, others paid, and then there are some who use a combination of both.
If you?re just getting started and you don?t have a huge budget, then start out with the free methods then build your way into the paid methods.
NOTE: Something HUGE to always remember ---- always, always, always, reinvest back into your business to keep generating more leads
I know it's nice to get the money and you want to spend it (there will be a time for this) but it's extremely important in the beginning you reinvest the majority of your profits (if not all of them) back into your business so it can grow.
?Steps To Building Your Highly Targeted List
First things first?you?ll need a targeted market or niche to market to. ?There are many of these to choose from but when choosing; you need make sure it will be profitable for you.
There are many markets such as MLM?s, Network Marketing, Internet Marketing, Health and Beauty, Motivational, etc, all with sub niches.
Lets take Internet Marketing for example; you?ll find sub niches like, list building, lead generation (similar to list building), web site design, etc.
Next..is the market profitable? If you?re going to spend the time it better worth the effort and be profitable for you.
You?ll need a website/blog or squeeze page with an optin form to capture names and emails. ?You can either hire someone to build you a site or squeeze page (you can find people to do this for you on http://www.fiverr.com) ?or you can set up one up yourself (if you?re tech savy) or just get a free blog with Blogger or WordPress.
NOTE: building a blog from scratch and getting it ranked takes time, but if you want to eliminate all of that you can get your hands on a highly ranked authority blog site that?s viral, set up, is seo optimized, and already has a sales funnel built for you.
Just click the banner on the right or top of this blog and watch the video.. OR just CLICK HERE?
Now you need an offer to attract your targeted customers. Don?t know what to offer? No problem?get Private Label Rights material here you can edit slightly and customize and offer to your potential customers to get optin information.
But how do you drive the traffic?
That?s next?.
Free Methods For Building a Highly Targeted List
1) Facebook ? With it?s One Billion users you have a HUGE audience to choose from to build your list and grow your business. ?Facebook has many options such as a fan pages; groups; apps, and other ways to connect with people within the site.
Don?t know how to set up your Fan Page? No problem, again you go to Fiverr and get banners made for $5 or even hire someone to build you a fan page. ?When searching Fiverr make sure you look for ratings of the gigs and look at the comments
Try to connect with as many people as possible by using Facebook?s search feature and filters. ?Let?s say your niche is Network Marketing; you can search by location or even using the keyword Network Marketing and results will pop up. ?Send friends requests to those people and try to connect with them and engage in conversation. ?Don?t be spammy but try to connect and make friends.
2) Article Marketing ? this is huge. ?Since content is king on the internet if you are creating high quality articles on sites such as Hubpages.com or Ezinearticles.com (these rank very well in search engines) you can get a ton of traffic targeted to your keywords used in the articles.
Make sure your resource box is very well written with links to your blog or squeeze page to get optins for your Free offer.
This does take time but will prove to be huge in building your list. Once your content is out there, it stays there and over time will consistently drive traffic to your pages/blogs.
Don?t have time to write? No problem you can take of that here..
3) Forums/Social Networking ? this is also a great way to get content out there. ?Forums rank well in search engine results especially those around ?how to? questions. ?
Spend about 20 minutes a day just posting to different forums and in your signature have your blog link or squeeze page link. ?Over time your posts and responses will build up and people will search you out for more information about you and your business.
Then that?s when your other content will show up in the search results such as your blog; Twitter; Facebook; or any other social marketing sites you have. ?Other good sites are Reddit.com Digg.com and Stumbleupon.com just to name a few.
4) Craigslist ? this method is also very powerful but you have to be careful. ?Craigslist has some rules you need to be aware of if you want to succeed.
?.Craigslist is a ?local? site so >> keep that in mind <<. ?The big problem people find with marketing on Craigslist is not getting their ads posted through ghosting or getting flagged.
What you need to remember is post local; don?t overdo it; and use text image ads.
There are actually people who search all the listings looking for spam like ads and flag them. ?So you need to be creative when posting your ads.
Those are some really great free methods to use to get started. ?One I didn?t mention but is very powerful is Video Marketing? Use it ? Youtube is the 3rd largest site in the world. ?If you need help with video marketing; this makes video marketing a breeze..
Paid Methods For Building a Highly Targeted List
1) Facebook ? that?s right..not only is Facebook a great free resource but you can also use their ppc ads to build a targeted list. ?You can tailor your ad specifically for your target market. ?The navigation for setting up your ad is really easy.
2) Google PPC ? this is another way to target but Google has cracked down over the last couple of years with pages they consider to be less than ?quality? content such as the one page squeeze pages; and with the competition (depending on your keywords) you could spend a ton on this in the bidding process for keywords. ?Other sources such as Bing or Yahoo could be cheaper ways to market and get traffic to your landing pages.
3) Solo ads ? this form of paid marketing has exploded and there are many solo ad sellers out there. ?The problem you may find is some are selling so many that their lists are getting pounded with the same offers over and over again so the response rate and conversion rate drops.
The key with solo ads is you need to be able to develop relationships with solo ad sellers to get exclusivity?
?.Now this could pose a challenge but you could do it by contacting sellers of products (people who create products) and negotiate with them to sell you a solo ad to their buyers list. ?You want eyeballs on your offer that are likely to buy.
Think creatively and target different people to approach for solo ads rather than the same ones everybody else uses.
4) 7Search ? this is a tier 2 ppc network where Facebook, Yahoo, and Google would be considered tier 1. ?You set up a landing page, you bid on keywords, and you tweak your campaigns until they?re profitable.
If you?re looking to generate Biz Opp leads, then you may want to check out Ad Hitz.
With Ad Hitz, you can do Site Specific Targeting (recommended) on some biz opp sites
that get serious traffic, such as MyBrowserCash.com that gets 23,1411 unique visitors per day and ClickSense.com that gets 281,360 unique visitors per day.
Building a Highly Targeted List Is Crucial
Those are some really good methods, while not all inclusive, it will give you a place to start. One the most tried and true ways of marketing (but could take some time but with this system eliminates hurdles, frustration, and getting site rankings) is your blog.
Blogging as been around since the dawn of the internet and is the perfect place to create content and post it; connect with your followers, build a list, and own your ad space.
If you don?t know how to blog; how to set one up, get it ranked, no problem?this FREE ebook explains how our Instant Commission Formula and viral blogging system works?
PLUS a complete done for you sales funnel designed to make you money..
To Your Success,
D?out?
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Source: http://www.empowernetwork.com/livingwithnolimits/blog/building-a-highly-targeted-list-for-your-business/
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